Blank Pages

Did you know that press releases have a specific formula that they follow?

I found that out today when my company prez called me in and cussed me out for not following it. Yikes! LOL!

I didn’t care. I crave direction. I have an obedient heart. Just tell me how to fix it and I will. I only have a problem with people who have expectations of me and won’t clarify what they are. I’m no mind reader.

At the end of the day, a new team was formed to work with a national client. I thought it was a bit weird that there were 5 graphic designers, our communications VP and me. I’ll be writing all of the copy (words) for all of their marketing material, radio & tv spots, etc.

Five designers and me.

So we all sat down to look at our work timeline and get started on our first projects. The first task, a new logo and mail-out materials for the major conference being held in June. Our company president takes out two pieces of paper that are cut it in half and stapled together like a mini booklet. She sits it on the table and everyone looks at it.

Then she reads the conference theme to us and they all start throwing out ideas for the logo. I’m sitting there stunned. They are sketching away on their notepads and I’m trying to keep up with the visualization but I can’t.

These people look at a BLANK piece of paper and they can SEE something! That’s genius to me!

They come up with a visual concept in their minds, then they draw it on paper. Then they create it somehow on the computer and finally they produce it in a tangible form. Sometimes 3 dimensional products.

It starts with a BLANK PIECE OF PAPER people! Each time I’m amazed. How do they DO THAT?!

I have a new respect for graphic designers and I have MAD respect for the ladies over at The Cute Group for working with me on my new website. They have so much patience cuz I don’t know what I want, I just have a general idea but I’m also a perfectionist so if it isn’t JUST right I won’t let it slide. So pray for us as we work together putting together the main vehicle for the next stage in my career.

Ya’ll not gonna believe this but I sold another idea today. LOL! When it rains, it pours huh? Yeah. This particular editor had my pitches for over a month and never got back to me. She contacts me TODAY telling me that she’d like me to turn in one of my stories by this Friday at 5pm. ~smirk~

But…you know I like a challenge so off I go to write this piece for a print magazine that covers South Florida!

I have a few more pitches out there, let’s cross our fingers that they get approved!

Shake it Mama!

Twirk it! Twirk it!

Pop that thang!